Posts Tagged ‘sanrio’


Sanrio unveils new animation studio

2015 at 03:54 pm by admin | Comments Off


Sanrio, Inc., the multinational character merchandise company widely known for the creation of Hello Kitty and other adorable characters, has announced that a brand new American-based animation-focused branch of their company will begin operation in June! The new company, called Sanrio Pictures Entertainment, will focus on creating big budget Hello kitty films, works, anime, and other short features starring Hello Kitty and other popular Sanrio characters, like Badtz-maru, My Melody, Keroppi, Tuxedo Sam, and more. While Sanrio’s in-house animation studio has been creating shorts based on their characters for years, Sanrio Pictures Entertainment hopes to bring the highest quality to their works, and plans to work around a budget of $164 million per movie. The company is also considering working collaboratively with other characters from separate companies, and is even thinking about creating video games and film-related goods. With such extravagant plans set for Hello Kitty on the big screen, the future is looking exciting for Sanrio fans worldwide!


Sanrio’s new DC Comics fashion line

2015 at 11:49 am by admin | Comments Off


In their newest collaborative effort, Sanrio and Warner Bros. have released their newest line of Hello Kitty x DC Comics apparel! The line, which originally debuted globally this February with Batman and Superman-themed merchandise, released a new series of three DC comics watches. These watches join the previous ones with brand-new designs, this time featuring Hello Kitty dressed as super-heroines like Batgirl, Supergirl, and Wonder Woman. On top of that, a new line of women’s nightwear was also released, featuring these new designs as well as the original Batman and Superman decorations. This collaboration between Sanrio and Warner Bros. shows no signs of slowing down either, as more DC-inspired watches are scheduled to release later this year.



EVA Air announces 2015 plans for Hello Kitty jets

2015 at 01:34 pm by admin | Comments Off


With Hello Kitty’s 40th anniversary taking place last year, Taiwanese airline EVA Air announced the return of their Hello Kitty-themed Boeing 777-300ER jet and service in October. Following positive reviews and overwhelming fan demand, EVA Air has announced that the Eva Air Hello Kitty jets will remain in service throughout 2015, and has since announced plans for a number of Hello Kitty planes worldwide starting this summer! One of the Boeing 777-300ER jets will begin its circulation between Singapore and EVA’s headquarters in Taipei on June 21st, while another plane will fly between the Taipei location and Houston, Texas starting on June 19th. Both of these planes will make several trips throughout the week, with permanent circulation beginning on July 1st for both routes, and will feature limited-edition Hello Kitty products, food, and other merchandise. While Hello Kitty’s momentous anniversary has come and gone, it looks like there are still lots of reasons for Hello Kitty fans to be excited for 2015!


Hello Kitty Con opens to excited crowds

2014 at 03:21 pm by admin | Comments Off


The moment awaited by Hello Kitty fans across the world has finally arrived: the first official Hello Kitty Con has opened its doors! Located at the Museum of Contemporary Art in downtown Los Angeles, California, the con has been widely anticipated since its announcement earlier this year, and anticipates over 25,000 visitors from all over the world during the weekend-long event! The Con opened its doors late Wednesday night to select VIP visitors, and has since opened its doors to all visitors. The Hello Kitty Con stands as a tribute to Hello Kitty, who is celebrating her 40th anniversary this year, and includes a number of exhibits, attractions, merchandise, and activities to help celebrate the occasion.


Some attractions at the con include giant replicas of classic Hello Kitty merchandise, including her original 1974 vinyl coin purse, as well as miniature kitchens, teacups, and other photo op attractions around the show floor. There are also exhibits located within the Con which tailor to specific types of Hello Kitty merchandise from the past 40 years, ranging from fashion to food to collectibles. A variety of exclusive, limited edition collectibles are also available at the event, ranging from figures, apparel, jewelry, make-up, and more.


The Con will also be host to Hello Kitty-themed entertainment as well as merchandise! Attendees can visit the an interactive arcade, where a number of Hello Kitty carnival games await, as well as photo booths and gift corners. The Con will also host a sneak peek at Sanrio’s latest Hello Kitty stage show, titled “Hello Kitty’s Supercute Friendship Festival”, which will hit stages worldwide in 2015. A number of panels and talks will also be held throughout the show, including talks from Hello Kitty museum curator Dr. Christine Yano, as well as talks hosted by fans and other authorities on everything Hello Kitty. There will even be tattoo parlors stationed around the convention for dedicated adult fans to get inked up with some iconic Hello Kitty graphics!


The Hello Kitty Con comes as the new Hello Kitty museum exhibit, “Hello! Exploring the Supercute World of Hello Kitty”, opened earlier this month in Los Angeles, and is part of a city-wide celebration of the character. Including restaurant promotions, hotel decorations, and more, Los Angeles is definitely the place to be for any die-hard Hello Kitty fan this weekend! But don’t fret if you can’t make it; the Hello Kitty Con is planned to travel across the nation and worldwide over the next three to five years, so keep your eyes open for more news!


Hello Kitty museum opens in Los Angeles

2014 at 11:21 am by admin | Comments Off


Hello Kitty has had a huge year so far, with a huge number of events, merchandise, and the upcoming Hello Kitty Con in Los Angeles to celebrate the character’s 40th anniversary. In order to celebrate the history of the character alongside the upcoming Hello Kitty Con, the Japanese American National Museum in downtown Los Angeles recently opened its doors to a brand-new exhibit for the iconic kitty character, titled “Hello! Exploring the Supercute World of Hello Kitty”! The exhibit, which opened on October 11th, is the first large-scale museum exhibition of its kind in the United States, and is dedicated to the history behind Hello Kitty as well as its merchandise and artwork.


The exhibit features a number of classic Hello Kitty merchandise from the past decades, including the very first piece of Hello Kitty memorabilia ever created: a 1975 vinyl coin purse, emblazoned with the mascot’s face. Alongside items like stationery, apparel, and purses, Hello Kitty eventually exploded into a worldwide phenomenon, spawning video games, television shows, and collaborations with artists and big-name companies across the globe. The exhibit pays tribute to all aspects of Hello Kitty’s past, and features merchandise, paintings, sculpture, apparel, and more.


The exhibit will remain open to visitors until April 26, 2015, and will be open alongside the upcoming Hello Kitty Con at the Museum of Contemporary Art, which opens from October 30th to November 2nd. Along with this, a variety of restaurants across the downtown Los Angeles area are currently participating in a “Hello Kitty Hungry Hunt” event, in which fans can visit and purchase Hello Kitty-themed meals and restaurant items, and receive exclusive Hello Kitty merchandise alongside the courses. With the upcoming Hello Kitty Con already nearly sold out, and expecting to draw over 25,000 visitors, Los Angeles will soon become the place to be for Hello Kitty fans across the nation!






LA to host first Hello Kitty Museum

2014 at 03:24 pm by admin | Comments Off


With the first-ever Hello Kitty Con coming to Los Angeles, California on October 30th, Los Angeles is getting ready to celebrate the icon’s 40th anniversary in a big way with the opening of the first ever Hello Kitty museum exhibition in the United States! The exhibit will be titled ‘Hello! Exploring the Supercute World of Hello Kitty’, and will he hosted by the Japanese American Nation Museum starting on October 11th. The exhibit will cover the 40-year history of Hello Kitty, featuring original merchandise and modern artwork with the famous character. The exhibit will also be the host for a number of events like workshops and panels, letting fans get to know Hello Kitty even better. The exhibit will be open until April 26th, 2015, and is set to coincide with this fall’s Hello Kitty Con at the Museum of Contemporary Art in downtown Los Angeles, making the city a must-stop location for Hello Kitty fans everywhere!


Hello Kitty collabs with Rurouni Kenshin

2014 at 01:28 pm by admin | Comments Off


The final live-action movie of the Rurouni Kenshin series, titled “Rurouni Kenshin: The Legend Ends”, recently debuted in Japanese theaters on Septenber 13th, and Sanrio has announced a collaborative effort with the illustrious manga franchise in order to promote the movie! Featured in this new collaboration are two versions of Hello Kitty, dressed up as series protagonist Himura Kenshin and main antasonist Shishio Makoto, both of whom are featured in the newest movie. Special goods featuring these two new designs were available for sale at the debut of “The Legend Ends”, including plush figures and keychains, as well as notebooks featuring exclusive artwork commemorating the event.


Rurouni Kenshin was a manga series that ran from 1994 to 1999, and was set in feudal Japan. The manga tells the story of Himura Kenshin, who was a former assassin turned wanderer and protector, and his exploits in the early Meiji period of Japan. Originally meant to be a more serious manga compared to other series airing at the time of its release, Rurouni Kenshin became a success, both in Japan as well as internationally. The series has since spawned a variety of movies, light novels, and video games, most recently with the live-action movie trilogy that debuted in Japan in early 2013.


Sanrio launches HELLO KITTY MEN project

2014 at 12:39 pm by admin | Comments Off


Hello Kitty’s 40th anniversary has been targeting fans all around the world, with a variety of new events and releases throughout the world. Sanrio’s next step takes aim at often-overlooked adult male Hello Kitty fans with their new HELLO KITTY MEN project! This new project includes the conception of a brand-new male-focused brand of merchandise, and hopes to tackle the notion that Hello Kitty is a franchise solely for female fans.


The first step in the new HELLO KITTY MEN project is a collaboration event with Japanese department store Hankyu Men’s Tokyo, which opened its doors earlier today, and will feature unique t-shirt designs as well as a featuring a panel hosted by Yuko Yamaguchi, known as the designer of Hello Kitty! This event will stay at the Hankyu Men’s Tokyo location unil September 16th, with more HELLO KITTY MEN projects planned for the future.


Hello Kitty jet takes flight this fall

2014 at 11:31 am by admin | Comments Off


In celebration of Hello Kitty’s 40th anniversary, Sanrio has teamed up with Taiwanese airline company EVA Air in order to take Hello Kitty and friends to the skies with the Sanrio-themed “Hand-in-Hand” jet! This jet is a Boeing 777-300ER plane, and will begin operations on October 29th, 2014. The plane, which depicts Hello Kitty and a number of other Sanrio characters like My Melody, Badtz-maru, Keroppi, and more, originally made its debut last September.


The “Hand-in-Hand” jet will fly round trips between Taipei, Taiwan and Paris, France following its October launch. On top of that, the jet will be returning to the skies with its staple of unique Hello Kitty themed merchandise, including themed menus, seats, signage, cutlery, and even Sanrio-styled lunch items! The jet will join with EVA Air’s other Sanrio-themed planes currently in circulation, and will continue flying for the foreseeable future.


Hello Kitty sends messages from space

2014 at 07:12 pm by admin | Comments Off


In another innovative celebration of Hello Kitty’s 40th anniversary, Sanrio has worked together with the Japanese government in order to get Hello Kitty into space! In a movement to promote Japan’s high-tech industry as well as a means to celebrate the iconic character’s landmark anniversary, a 1.5″ Hello Kitty figurine was placed aboard the miniature satellite Hodoyoshi-3 and launched into space.

While on-board the miniature satellite, Hello Kitty sports a digital message board, where fans can send in their own personalized messages to Sanrio, who will then display the message to a live camera feed. Sanrio is currently accepting messages up to 180 words long in both English and Japanese, allowing fans from all over the world to show off their messages with the adorable mascot.

While the first round of applications ended earlier today, asking for general salutations and greetings from space, a new question theme has been opened up and will remain open until September 8th. In this round, Sanrio is asking to fans to tell them what they would do if they went into space, so feel free to enter a message to the official campaign website here!

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